eWayDirect Brings Browsers Back to Buy

Online marketing company eWayDirect’s new service helps e-commerce site owners reconnect with customers who leave without making a purchase.

The new service basically identifies those customers who have previously agreed to receive your opt-in messages but who also fail to make a purchase on your site. Once the potential buyer leaves your Web shop, a customized e-mail — that can be related to the products the customer was viewing — is sent out to the non-buying browser.

eWayDirect Brings Browsers Back to Buy
By Vangie Beal, March 9, 2009

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One response to “eWayDirect Brings Browsers Back to Buy

  1. Pingback: buying ecommerce » Blog Archive » eWayDirect Brings Browsers Back to Buy « Nova Scotia Girl

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