Ecommerce Primer Part 1: What You Need to Set Up Shop Online
Regardless of how big or how small a retail Web site is, all e-commerce sites have the same basic fundamental building blocks that enable them to work. From choosing a domain name to accepting and processing credit card payments online, Web retailers have a lot of work to do before they can hang their open-for-business sign.
Topics Covered: Domain Name, Web Host, Site Design, Merchant Account, Payment Gateway, Shopping Cart, Site Security
Ecommerce Primer Part 2: Enhance Your Web Shop
Once you have the e-commerce site basics covered and your Web site launched, it’s time to look at adding optional elements, like e-mail marketing and Web analytics, to your online retail site.
Topics Covered: Web Site Analytics, SEO: Search Engine Optimization, E-mail Marketing, Product Reviews, Live Chat/Support
Posted in Technology
Tagged domain name, e-commerce, e-mail marketing, how to, merchant, Review, selling, shopping cart, Technology, Web, Web 2.0
If you sell on your own site in addition to eBay, eBay-compatible carts let you track and manage your orders from one location, regardless of where the sale takes place.
When you sell products on your own Web site, in addition to listing on eBay, you have something important to consider: shopping carts and how to integrate customer data from eBay sales with data from your non-eBay storefront or Web shop.
One easy and cost-effective way to handle this problem is to use a secure, eBay Compatible shopping cart. EBay-compatible carts will track and manage all your orders, no matter which site generates the sale.
EBay-compatible carts can be used as a stand-alone cart on your own site, but with eBay integration, you can direct eBay customers to use it instead of eBay’s own checkout simply by providing the checkout buttons in e-mails to eBay customers after they make a purchase.
Here are three eBay compatible shopping carts you can consider, each with its own options, features and pricing.
Seller Tools: EBay Compatible Shopping Carts
By Vangie Beal, September 16, 2009
The newly integrated Outright application helps small and individual eBay sellers manage burdensome bookkeeping tasks that go hand-in-hand with managing a business.
One of the most difficult challenges most individual and small sellers on eBay face is managing the bookkeeping tasks that go with managing an online selling business—and many hobby sellers may not even consider eBay selling as a business at all.
EBay has integrated a new application—called Outright—in its suite of Selling Manager Applications. Outright is a completely free and simple online bookkeeping solution designed to help small- and self-employed business owners.
eBay Integrates Outright Bookkeeping Solution
By Vangie Beal, September 14, 2009
Surround Sound is the term commonly used to describe a system in which the sound output appears to surround the listener — that is, the technology gives the impression that sounds are coming from all possible directions.
Today consumers demand immersive entertainment and surround sound plays a big part in delivering an engaging entertainment experience. To this end, there’s no lack of options when it comes to surround sound technology and systems.
All technical aspects aside, surround sound works because multiple audio channels are received through speakers that are positioned at various locations in the room. This is programmed into the source and the sound tracks are decoded when the source is played. While this may seem simplistic, it is important to remember that sound systems started out with monophonic sound, a single channel system. In monophonic (mono) sound systems, the signal sent to the sound system is encoded as one single stream of sound — and the sound is usually received through a single speaker.
How Surround Sound Works
By Vangie Beal, Last updated September 11, 2009
EBay tests will leave some sellers with disabled—and soon to be retired—listing features. Also, GM reports success with eBay Motors, and PayPal introduces a new Student Account.
EBay is now testing the search upgrade before the official roll-out in October. This month, approximately 20 percent of buyer traffic will view the new upgraded search so the optional features will be turned off as a part of this testing period.
According to Director of Global Search, Gene Cook, sellers who have purchased these optional listing features during the September test phase will receive credit for 20 percent of the feature fees paid—prorated for the number of days these listings overlap with testing.
When the features are officially retired in October, sellers who have purchased them for live listings will see them removed from their listing and will receive credit.
eBay Search Upgrade to Impact Optional Listing Features
By Vangie Beal, September 9, 2009