SeeWhy has launched Conversion Manager, an automated Web analytics service that can optimize an ecommerce retailer’s conversion rates by remarketing with e-mail and social media.
Charles Nicholls, founder of SeeWhy, a remarketing services company, says that 90 percent of e-commerce leads go cold within the first hour, and a remarketing solution is an essential component of any conversion program.
SeeWhy, well-known for its Abandonment Tracker solution, has recently taken remarketing one step further with its newly announced Conversion Manager solution. According to Nicholls, the new platform helps Web site owners and online retailers to engage with abandoners using real-time, one-to-one messages via social networks, including Facebook, Twitter and MySpace — in addition to e-mail service options.
SeeWhy Adds Social Media Remarketing Tool
By Vangie Beal, March 24, 2010