Customer service is an important part of any business; regardless of how big or small your operation is. Smaller home-based businesses and entrepreneurs may have less of a budget than bigger Web-based stores, but you can practice good customer service tactics on a shoestring budget.
“Live customer support technology (also called live chat or live help), lets a business offer immediate, real-time assistance to website visitors through text-based chat. There are a number of vendors that offer live chat solutions, and while exact features of each solution will vary, the end result is similar. When you use Live Chat, your website visitors can click a ‘Live Chat’ button if they need assistance. You would receive a notification of a customer inquiry and could begin an online chat session to provide assistance. Some solutions may also let you track your customers and initiate the chat conversation if you see they may be having a problem on your site. These solutions are a good choice for SOHOs and entrepreneurs as you can ‘hide’ the chat button on the site if you are not available.”
Customer Service Options for Small Web Shops
By Vangie Beal, May 19, 2010