Tag Archives: eBay

5 Market Research Tools for EBay Sellers

Market research provides important data to anyone who sells goods online. And it can help eBay sellers determine what products will have the most likely chance of selling at the best price during any period of time.

The following five market research tools offer different reports and use different algorithms to sift through eBay data to provide the details eBay sellers need to improve the likelihood of selling on eBay. As an added bonus, many eBay tool providers offer a free trial; you can try the service and see results before making a financial investment.

Full Story: 5 Market Research Tools for EBay Sellers
By Vangie Beal, January 5, 2011

 

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All Things Bonanzle: An Interview with CEO Bill Harding

Bonanzle CEO, Bill Harding talks about recent developments at the Bonanzle marketplace and what the company’s future plans hold for its online buyers and sellers.

As Bonanzle continues to move forward, Harding said that the plan is to keep the same momentum and core values that the marketplace was initially built upon.  In the coming year Bonanzle sellers can expect to see continued platform developments and lots of new features, big and small, added on a frequent basis.

In terms of further fueling growth and revenues for the company, Harding said that the company realizes that it has sellers covered, but more work is needed in terms of buyers.  To extend its reach, the company is turning attention to goals that will improve sales for sellers in the coming year.

A new focus will be put on increasing sales and seller growth by fifty percent — allowing more online sellers to use fewer selling channels and earn better profits just from the Bonanzle marketplace.  While remaining tight-lipped on specific details to increase sales of those who are already successfully selling on Bonanzle,  Harding suggested that Bonanzle could increase seller profits while ensuring it wouldn’t cost those sellers an ‘arm and a leg’  to sell online.

Read the Full “All Things Bonanzle” Interview on EcommerceGuide.com
By Vangie Beal, July 7, 2010

Tips for Writing Excellent E-commerce Content

In my weekly column on Ecommerce-Guide.com, I’ve covered two different topics that focus on writing excellent e-commerce content for your online Web shop. The first column, “Writing Product Descriptions” offers tips and advice on how to create compelling, SEO-friendly product page descriptions. In the second article, “Writing an About Me Page“, I offer tips and advice on how to put together an About Me page that serves to inspire confidence in potential buyers.

The best advice for writing excellent e-commerce content that I can offer: keep it simple, be descriptive, and make sure the tone stays true to your business.

E-commerce Content: Writing Product Descriptions
By Vangie Beal, February 24, 2010

Ecommerce Design: Writing an ‘About Me’ Page
By Vangie Beal, April 14, 2010

Need an eBay Alternative? Try This List.

Our alternative to eBay guide offers details on 14 online marketplaces — most designed for casual and part-time sellers.

When it comes to online selling, there is no denying that the industry giants, like eBay and Amazon are top notch.  Everyone knows that it’s hard to beat eBay in terms of traffic, but many online sellers do look elsewhere — especially individuals and part-time sellers who use this as a way to boost an existing income.

This eBay alternatives list looks at 14 of the online marketplaces we’ve covered in the Ecommerce-Guide.com weekly online selling column over the years.

Need an eBay Alternative? Try This List.
By Vangie Beal, February 17, 2010

Five Auction Tools for eBay Sellers

EBay sellers can choose from countless auction listing helpers and tools to boost their eBay item listings and sales. From offering a 360 degree product view for potential bidders to see your items in a whole new way—to widgets that let you check your listings from your iPhone, you can use these five tools to help you grow your eBay business, without breaking your wallet in the process.

Five Auction Tools for eBay Sellers
Published on HubPages, By E-commerce Girl

Ebay Watch: New IMshopping Widget for Sellers

IMshopping offers eBay sellers human-powered assistance to answer your buyer’s burning questions.

IMshopping, a human-assisted shopping assistance platform has recently announced an eBay-certified Merchant Answers service to all eBay sellers. The new widget provides merchants with a new channel from which they can create a community and offer shopping assistance.

When people browse an eBay listing, there is a quick link to “Ask Seller a Question.”  Potential buyers can ask for details on the product, shipping, payment and returns, or they can choose other. When a seller integrates the IMshopping Merchant Answers platform product questions are answered by the service.

Ebay Watch: New IMshopping Widget for Sellers
By Vangie Beal, December 17, 2009

Ring Up Holiday Sales with eBay AdCommerce

We chat with eBay’s Director of Advertising to find out the latest on the eBay AdCommerce program, and how sellers can use it to boost holiday sales.

Launched a little more than a year ago, eBay AdCommerce is an advertising tool that eBay sellers can use to advertise specific products or their eBay Store in eBay search results. These ads are different than typical eBay listings. They look more like a text and image ad — somewhat similar in nature to Google Sponsored Links — and are displayed on eBay under a “Sponsored Results” heading.

Any eBay seller can enroll in the eBay AdCommerce program. After you create an account, AdCommerce will prompt you to set-up a recurring payment method in order to activate your ads. The program, which is similar in format to most cost per click (CPC) ad campaigns, lets you bid on keywords or on an eBay category. You can also set a daily budget, depending on how much money you want to invest in advertising.

Ring Up Holiday Sales with eBay AdCommerce
By Vangie Beal, December 9, 2009